Our client had a structure of managing multiple partner relationships, with no requirement for full service. We helped identify a unifying partner to coordinate existing partnerships and provide a defined set of services. Creative, production delivery, and result reporting are now consistent and measurable, resulting in more efficient campaign management.
Our client has an extreme learning culture, requiring multiple partners to drive better ideas. Concord Direct developed a continuing learning environment where partners can independently introduce new strategies and share results. Our services included strategy, creative, results and production delivery.
Our client lost an internal resource and lacked expertise to administrate a digital program. Concord Direct provided digital strategic fundraising services coordinated with direct mail programs. Our services included digital strategy, solution development, campaign execution, account management and results reporting. Online donations increased by 140% in year one, and Concord Direct continues to be a strategic partner. Currently in year three of relationship.
Our client wanted more control and involvement in direct response program, but their current agency partner preferred maintaining a lead role. Our client sought a fundraising partner willing to adapt to their work flow and the services they deliver. Concord Direct provided greater focus on key strategic services, and collaboration using our expertise and broader industry view. Our services include strategy, data, analysis, reporting and creative consultation.